Ideal-Standard and Armitage Shanks BlueBook

When the UK's leading bathroom companies, Ideal-Standard and Armitage Shanks, merged we created a new corporate style and to design and produce a complete specifier handbook in both A4 and A5 formats.

With over 2,300 products plus 2,200 drawings and photographs, all publications required considerable planning and expertise so that the final outcomes would be attractive and easy to access.

The BlueBook was described by the British Association of Communicators in Business as "the publication is right for its audience of professionals" and "the use of elegant design, clear signposting, excellent photography and line illustrations make this compendium a superb business tool".