Leaflets

BACB Bailey Eaves

CAB Need A Cab

Leaflets, mailshots, flyers and handouts are all examples of introductory or promotional literature. They are the first information that a potential customer receives of your products or services. They are important as they create the first impression which will determine if the customer wants to know more about your company and its products.

Frequently they are characterised by having limited space available for your message. Therefore it is all the more important that they use exactly the right words and appropriate images that will attract, inform and convince the market audience they are aimed at.